Pendulum is pleased to announce a new website feature now live in our portfolio. We are kicking things of with the multi-award wining Dunkin’ Donuts Park, home of the Hartford Yard Goats.
Visitors are welcome to drag their mouse or finger across their computer screen or smart device and rotate the digital model in a walking tour of the ballpark. There are hot spots that can be clicked to launch enraged images and brief descriptions of featured areas.
Jonathan Cole, founding principal of Kansas City, MO based Pendulum stated “virtual reality and 3D visualization is an important part of our daily process from the very beginning stages of design. We communicate the sometimes crazy ideas rolling around in our head in real time and in a human scale which in my mind is a great advantage over the historic use of scaled physical models. Our clients no longer have to interpret our drawings because we are placing them in our models at every meeting, it’s an environment that feels very real. This new web feature also allows us to engage the public/fan and experience the ballpark before they arrive at a game…they’ll know what to expect; we think that’s powerful.”
Click the rotating image above to launch our new interactive feature. Stay tuned for upcoming announcements, more ballparks will be added.